This Amazing Teardown

on Aug 02, 2018

Post written by Aisha Lahaman

Teardown screenshots

Screenshots were taken on Aug 2, 2018

About The Company

This is Juventus FC. Recently bought Cristiano Ronaldo for a sum of $105m. Currently loaned out Higuain and Caldara.

Ronaldo will look to play striker with Douglas Costa and Paulo Dybala along the flanks.

Teardown Data

Teardown of Juventus F.C.

Teardown is prepared for Cristiano Ronaldo

UTM stands for Urchin Tracking Module. UTM codes are a fantastic way for a marketing professional to track their results and adjust spend. After all, results are what matter to the client. A UTM code is just a string of text that can be attached with a custom URL to track a source, medium, campaign, adgroup and other similar aspects that might be useful for both, the marketer and their clients. Common uses of UTM codes include, creating a vanity URL for your campaign, and redirecting that URL to the targeted page. This gives you the benefit of being able to monitor, track and keep records of how a user reached your page, via which campaign, which particular ad / commercial attracted the user, rather than having to create separate landing pages for each campaign or adgroup. This also gives you the advantage of being able to track distinct sources, medium AND campaign names! along with any other keywords that might seem valuable to track.

Once you know the keywords, terms and values that need to be tracked, Google provides a wonderful tool, that allows you to build your custom URL, share it and also convert it to a shortened URL – Campaign URL Builder. Here is an example of  how a custom URL would look:

Another amazing thing about UTM parameters is that they can be passed through fields of a form on your page. These fields can be hidden so that a visitor does not see them. Furthermore, these fields could be pre-populated using a simple and custom Javascript or jQuery code snippet that fetches the values from the custom URL we created above. Let’s continue with that example

This is an Ordered List:

  1. This is one
  2. This is two
  3. This is three
    1. This is three one
    2. Three two
  4. Four
    • Four One
    • Four Two

This is an UnOrdered List:

  • This is one
  • This is Two
    • This is two one
    • This is two two
  • This is three
    1. This is thtee one
    2. This is three two



  • Juventus F.C.
  • Target Audience

    Influencers & Marketers

  • Goals

  • Industry Classification


  • Employees

    32 employees (2018)

  • Teardown Request By

    Cristiano Ronaldo

    Department: Attack

    Designation: Striker



Website score areas

Your site scored 74% on our review

We analyzed your site across these 10 criterias:

  • First Impressions -

    The immediate first reaction from a user

    This is a great website
  • Website content -

    The immediate first reaction from a user

Its good
Its good
  • Website conversion -

    The immediate first reaction from a user

  • Website design -

    The immediate first reaction from a user

  • Website UX -

    The immediate first reaction from a user

  • Website SEO -

    The immediate first reaction from a user

  • Industry insights -

    The immediate first reaction from a user

  • Copywriting -

    The immediate first reaction from a user

  • Load Speed -

    The immediate first reaction from a user

Teardown participants

Charlie Patel

Charlie is a serial entrepreneur in the technology and marketing industry recently ranked as the Top 30 Movers and Shakers of the NYC Startup Scene by Charlie is a serial entrepreneur in the technology and marketing industry. He is currently the CEO of 99 Robots, CEO of, Cofounder and COO / CTO of JuiceTank - NJ’s largest startup incubator and coworking space, Cofounder of Gabfire Themes - a WP theme shop that specializes in digital magazines and newspapers, and is an active leader of the NJ and NYC startup ecosystem. He has spent 10 years in the corporate world leading large-scale financial systems implementations of projects ranging from 1MM to 500MM in budget for companies such as JPMorgan Chase, Accenture, Fannie Mae, Freddie Mac, and GE Capital. Charlie is constantly sought after by well-known brands, publications, & conferences.

Francisco Mejia

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